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Do puns have a place in your content?
When you get it just right, using puns can be a great way of elevating your marketing content. Just use them sparingly and remember that context is key.
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What's accessible marketing and why does it matter?
Accessibility is a term that’s finding itself more and more talked about in the creative industry.
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How to write a powerful video script
Whether it’s for a TV advert or an explainer animation, your video should engage your audience. One ingredient for achieving this is a well-written script.
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Everything you need to know about charity marketing
Charity marketing usually sets out to achieve one of four crucial things - awareness, fundraising, volunteer recruitment or loyal support.
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Why the return of Instagram’s chronological feed isn’t what it seems
In a recent Tweet, Instagram Head Adam Mosseri explains how a new menu will be introduced, allowing users to choose how they want their posts displayed.
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