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Insight
Our team shares their insights on the topics that matter most to you.
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4 ways to demonstrate your impact to funders
5
minute read
• Written by
Rachel Oliver
Charity donors are primarily interested in impact – with three in five paying very close attention to how their money is being used.
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Why it’s important to set deadlines for your marketing project
2
minute read
• Written by
Jane Read
Setting deadlines is key to making sure things get done. But it’s important to remember that your deadlines aren’t just there for your marketing agency.
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4 tips for attracting new donors to your charity
5
minute read
• Written by
Rachel Oliver
Fundraising is the lifeblood of charities. As the primary source of income for non-profit organisations, it can feel like a daunting and neverending task.
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Is direct mail dead?
2
minute read
• Written by
Sarah Latham
This may surprise you, but direct mail is actually getting more responses from audiences than any other marketing method.
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Is your video content accessible?
5
minute read
• Written by
Mark Critchley
Making sure your video content is accessible simply means creating it in a way that everyone can experience and enjoy.
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