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Location, Location, Location: why it matters in student recruitment
Imagine this: You're a student, scrolling through endless university options. What’s going to make you pause and think, “This place is for me”? It’s not just the glossy campus photos or the stellar course descriptions – it’s the location.
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How to use AI to help, not hinder, creativity
With its ability to generate original visuals and streamline agency processes, AI has had a revolutionary impact on the creative industry.
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4 ways to alienate Gen Z with your content
Content creation is vastly different today than it was just a few years ago. And you can bet ten years from now it’ll look very different again.
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How to get your charity’s voice heard in the run up to a general election
A date has been set. There will be a general election in the UK on 4 July.
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Navigating the run up to the general election
Back in my public sector days, the pre-election period used to fill me with dread. It meant uncertainty and delays. And it stopped me doing what I wanted and needed to do – which was to create content and run campaigns that do good.
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